mythology-universal-orlando-resort-more-than-magic-real-photography-hulk-throwing-rollercoaster-car

Universal

Advertising

2023

We worked with Universal Destinations & Experiences to differentiate their brand from their biggest competitor by building a new brand platform only they can own, and bringing it to life with two national, integrated brand campaigns.

We used real people, real rides, real screams and real feelings to show the world that Universal is the place for unbridled, uncalculated, real insanity of the best kind.

Client
Universal Destinations & Experiences
What we made
A new brand platform and two national, integrated brand campaigns
mythology-universal-orlando-resort-more-than-magic-real-billboard-advertising-outdoor-food-chain-dinosaur
mythology-universal-orlando-resort-more-than-magic-real-photography-woman-on-carousel
mythology-universal-orlando-resort-more-than-magic-real-billboard-advertising-outdoor-yellow-minion
mythology-universal-orlando-resort-more-than-magic-real-photography-people-wet-under-water-fountain-volcano
mythology-universal-orlando-resort-more-than-magic-real-billboard-advertising-outdoor-vacation-70mph-rollercoaster
mythology-universal-orlando-resort-more-than-magic-real-photography-man-hoodie-raptor
mythology-universal-orlando-resort-more-than-magic-real-billboard-advertising-outdoor-we-are-gonna-need-a-drier-boat